Apple TV $14.99 Plus sales tax where applicable Source · Checked Today you pay $0.00 Free trial: 7 days — then the price above is charged. | |
|---|---|
| Subscribe | |
Billed monthly. |
Plus sales tax where applicable
Streaming in the US
Apple TV price, trial and what’s included
Apple TV is Apple’s streaming service for Apple Originals — hundreds of exclusive shows and movies, with new releases every Wednesday and Friday and no ads. In the US one subscription also includes Formula 1, MLS and Friday Night Baseball at no extra cost, and Family Sharing lets up to six people use it. New subscribers get a 7-day free trial.
- One plan, no ads. Apple Originals are always commercial-free.
- Live sports included. Formula 1, MLS matches with no blackouts, and Friday Night Baseball.
- Family Sharing. One subscription works for up to six people.
- Free with a new device. 3 months free with a new Apple device, redeemed within 90 days.
- On most screens. Apple devices, Android, Windows, smart TVs, Roku, Fire TV, Google TV, PlayStation, Xbox and the web.
Most important before you pay
Tomas StankevičiusUpdated 2026-10-14Facts from apple.com and Apple Support, with dates
At a glance
- Plans
- One monthly plan (+ Apple One, Peacock bundle)
- Ads
- None on Apple Originals
- Live sports
- F1, MLS, Friday Night Baseball
- Sharing
- Family Sharing, up to 6 people
- Free trial
- 7 days for new subscribers
- Downloads
- Apple Originals on Apple devices
Offers change — check the provider’s own page before you pay.
Prices with dates
Every price has a source and the date it was checked.
From apple.com and Apple Support
Offers, sports, sharing and cancellation as Apple publishes them for the US.
Affiliate links are labeled
If a link is an affiliate link, we say so right next to it.
Short summary
Apple TV is a focused service: Apple Originals with no ads, plus F1, MLS and Friday Night Baseball in the US at no extra cost. Family Sharing for six makes it one of the easiest services to share legitimately. It works best as a second service next to a broader library, or rotated in for a season of a show.
No ads and Family Sharing
One plan for up to six people, commercial-free originals.
A narrow library
Mostly Apple’s own originals.
- We recommend first:
- Apple device owners, F1 and MLS fans, families who want one shared subscription.
- With caveats:
- Anyone who wants a big library of other studios’ movies and series.
Who Apple TV is for, and who it isn’t
Originals and sports first.
A good choice
For F1 and MLS fans
Apple TV is the new US home of F1; MLS matches with no blackouts.
For families
Family Sharing lets up to six people use one subscription.
If you just bought an Apple device
3 months free, redeemed within 90 days.
A weaker choice
If you want a broad film library
Apple TV is built around its own originals.
If you download on Windows or Android
Apple describes downloads for Apple devices.
If you forget trials
Cancel at least 24 hours before the trial ends.
Ways to get Apple TV
Prices are in the block above.
| Option | What it means in practice |
|---|---|
| Apple TV (monthly) | What it means in practiceApple Originals, no ads, F1, MLS and Friday Night Baseball; Family Sharing for up to six people; 7-day free trial for new subscribers. |
| Apple One | What it means in practiceApple TV bundled with up to five other Apple services in one monthly subscription. |
| Apple TV and Peacock | What it means in practiceApple Originals plus Peacock’s live sports and TV in one bundle. |
| Apple Music Student Plan | What it means in practiceStudents get access to Apple TV with Apple Music. |
Only Apple TV → monthly plan; several Apple services → Apple One; Peacock too → the bundle.
Our score and what it’s made of
This is our own assessment based on checked facts. It isn’t an average of user reviews or the provider’s claim. Below — every criterion with its weight and source.
4,6
out of 5 · 11 of 12 criteria checked
The score is calculated from the criteria you see below: each criterion shows its weight, what exactly we found and where. Where we have the provider’s page, there’s a link with a check date; where the number comes from our catalog, we say so. “Not checked” means we don’t have the data and the criterion isn’t counted. “Provider doesn’t say” means we went through the provider’s pages but the information isn’t there; that criterion isn’t counted either. If you disagree with the weights — in the methodology you’ll see all the parts and can weigh them your own way. We don’t put app store ratings into structured data: they were collected on other websites, so they stay as visible text.
Plan assessed: “Apple TV”
| Criterion | What we found | Score | Source |
|---|---|---|---|
| Content you can’t get for free(18 %) | content only with a subscription | 5,0 | our catalog |
| Fit for US viewers(15 %) | US channels, network libraries and local originals | 5,0 | source |
| Advertised price is the final price(10 %) | sales tax is added at checkout | 3,0 | our catalog |
| Price compared with others(10 %) | 14,99 USD/mo | 5,0 | our catalog |
| Free way to try it(10 %) | 7 days | 5,0 | our catalog |
| Maximum resolution(7 %) | 4K UHD with HDR | 5,0 | our catalog |
| Simultaneous streams(5 %) | 6 screens at the same time | 5,0 | our catalog |
| What else is included(9 %) | 1 extra content type at no extra cost | 3,0 | our catalog |
| Offline viewing(7 %) | can be downloaded | 5,0 | our catalog |
| Profiles(4 %) | provider doesn’t say | — | source |
| App rating(3 %) | 4,8 out of 5 | 4,8 | our catalog |
| Spatial audio and HDR(2 %) | yes | 5,0 | our catalog |
Availability in the US
The final price in the US is clear
You pay in dollars, and the price is the one the provider lists — sales tax, where your state charges it, is added at checkout.
- price in dollars
- tax terms are known
- shared international price list — the price depends on your account’s country
Content
What you actually get to watch: catalog, languages, sports and events.
What’s on Apple TV
Apple Originals — dramas, sci-fi, comedies and movies — and live sports in the US.
Apple Originals
Hundreds of exclusive shows and movies, new releases every Wednesday and Friday.
Formula 1
Every Grand Prix, including practice, qualifying and Sprint sessions.
MLS and baseball
Every MLS club and match with no blackouts; Friday Night Baseball doubleheaders.
Live sports included with Apple TV
An Apple TV subscription includes Formula 1, Major League Soccer and Friday Night Baseball at no extra cost. Apple TV is the new U.S. home of F1, with every Grand Prix weekend — practice, qualifying and Sprint sessions included. MLS covers every club and match with no blackouts, and Friday Night Baseball brings regular-season doubleheaders every Friday.
- F1 (U.S. only): choose from multiple feeds, including 22 onboard driver cameras, live data and a driver tracker; watch Full Replay right after the race or Race in 30, a condensed version, usually within hours.
- MLS: Catch Up plays the key plays you missed before jumping to live; Key Plays can be browsed at any time; switch matches with Live Sports.
- Live events can be started over, and commentary or broadcast language can be changed where offered.
- Follow F1 or your clubs, and live events appear in Continue Watching automatically.
Free previews aren’t the full package
What US App Store reviewers say
Apple TV has 4.8 out of 5 stars from 1.9 million ratings on the US App Store. We also read the 50 most recent US reviews — 26 of them gave one or two stars. Recent reviews skew toward people with a problem, so read them as a list of what can go wrong, not as a verdict.
Praised
Reviewers on Apple devices like how smoothly the app runs.
Catalog
The most common complaint is variety — newcomers expecting a broad library find mainly Apple Originals, and some confuse the app with channels that need separate subscriptions.
Casting and F1
Some mention that hotel TVs using Google Cast don’t work, and a few dislike the F1 interface.
Know what you’re buying: Apple TV is mostly Apple Originals plus its live sports.
Quality and devices
What picture and sound depend on, and where it works.
Video and audio quality
4K HDR and Dolby Atmos
Apple calls Apple TV 4K the best way to watch, with 4K HDR and Dolby Atmos — but you don’t need one; Apple Originals play in the Apple TV app on other devices.
Streaming on a Mac
High Quality streams up to 4K, including HDR when available; Data Saver uses the smallest files.
Downloads on a Mac
Up to 1080p, with options for faster, smaller downloads or SD; you can add extra audio languages and multichannel audio.
Atmos from a Mac
Where you can watch
| Group | Examples | Caveat |
|---|---|---|
| Apple devices | ExamplesApple TV 4K, iPhone, iPad, Mac, Apple Vision Pro, AirPlay | CaveatAn Apple TV 4K isn’t required. |
| Other devices | ExamplesAndroid (Google Play), Windows PC (Microsoft Store), tv.apple.com | CaveatThrough the Apple TV app or the web. |
| TVs and players | ExamplesSamsung, LG, Vizio, Sony, Hisense, TCL, Roku, Fire TV, Google TV, Xfinity, PlayStation, Xbox | CaveatApple lists set-up steps per device. |
App ratings in the stores
These are ratings from store users. They rate how the app works; they say nothing about whether the subscription price is fair.
Ratings change constantly and often drop after price increases or removed features. We show the value from the check date together with the number of reviews, because 4.8 from two hundred and 4.5 from two million ratings aren’t the same thing.
Account and household
Profiles, downloads, sharing and how to cancel.
Family Sharing
- Up to six people can share one subscription, including you.
- Apple TV is also part of Apple One, which bundles up to five other Apple services.
- You can’t cancel a family member’s subscription — the Apple Account on the receipt has to.
Bundles follow their own rules
Downloads
| Condition | How it works |
|---|---|
| Downloads | How it worksApple Originals on Apple devices |
| Without Wi-Fi | How it worksYes, once downloaded |
Canceling
On iPhone: Settings → your name → Subscriptions → Apple TV → Cancel Subscription; it can also be done on the web, Mac, Windows or Android. If there’s no Cancel button, the subscription is already canceled. If you got Apple TV through a carrier or other provider, cancel with them.
Monthly
Cancel any time in your subscriptions.
Through a carrier or provider
The company that bills you handles cancellation.
Trials
Plans and terms
Who each plan is for and what terms it requires.
Ways to get Apple TV
Apple lists several offers in the US. Each has its own terms; the monthly price is in the price block above.
- New subscribers
- 7-day free trial, then monthly
- New Apple device
- 3 months included; redeem within 90 days
- Students
- Included with the Apple Music Student Plan
- Apple One
- Bundled with other Apple services
- Apple TV and Peacock
- A bundle with Peacock Premium or Premium Plus
- Family Sharing
- One subscription for up to six people
Privacy, accessibility and transparency
What data you can control, how the accessibility features work, and what the provider discloses.
Subtitles, captions and audio languages
Subtitles and audio languages are chosen from the playback controls on every device, and defaults can be set once.
CC and SDH
Closed captions and subtitles for the deaf and hard of hearing can be turned on by default.
Show When Muted
Turns subtitles on automatically when the volume is muted.
Show on Skip Back
Shows subtitles for up to 30 seconds after you skip back.
Subtitle style
Change the look of subtitles under Style.
Download languages
On iPhone and iPad, choose which audio languages download with your videos in Settings → Apps → TV → Languages.
- Apple TV device
- Settings → Video and Audio for default subtitle and audio languages
- Phones, tablets, computers
- Subtitles button in the playback controls
Depends on the title
What we don’t claim
Common claims about Apple TV, next to what Apple says.
You need an Apple TV box.
No — the Apple TV app runs on Android, Windows, smart TVs, consoles and the web.
Sports cost extra.
In the US, F1, MLS and Friday Night Baseball are included at no extra cost.
Apple TV has ads.
Apple Originals are always commercial-free.
If there’s no price on the page, the service isn’t available in the US.
Not necessarily. More often it means the provider doesn’t publish a fixed price or shows it only at checkout. Availability and a published price are two different things.
An annual plan always works out cheaper.
Cheaper than the monthly plan only if you use the whole period. You pay for the whole year up front, and when you cancel you usually don’t get the unused part back — so it’s a saving for people who already know they’ll stay all year.
Deleting the app cancels the subscription.
No. Deleting the app doesn’t stop the payments — only canceling in the account where you bought the subscription does. The app disappears, the bill stays.
Every plan looks the same in every country.
No. The list of plans, the features in the same plan and the available languages can differ. That’s why we don’t carry data from another country over to the US page.
The price on the pricing page is exactly what you’ll be charged.
Not always. US providers list prices before sales tax, and whether tax is added at checkout — and how much — depends on your state. On one VPN order page we saw a 6.25% sales tax added on top of the listed monthly price.
This list isn’t an accusation against the service. If you find something on our page that doesn’t match the official source, write to us.
When Apple TV is a good choice
Formula 1
Every Grand Prix weekend.
Compromise: Only in the US.
Families
Family Sharing for six.
Compromise: A narrower library.
One show at a time
Monthly plan, 7-day trial.
Compromise: Remember to cancel 24 hours before renewal.
Pros and cons
Pros
No ads
On Apple Originals.
Family Sharing
Up to six people.
Sports included
F1, MLS, Friday Night Baseball.
Cons
Narrow library
Mostly originals.
Downloads on Apple devices
As Apple describes them.
One plan
No cheaper ad-supported option.
Apple TV compared with Netflix and Prime Video
Based on each service’s own US pages.
| Criterion | Apple TV | Netflix | Prime Video |
|---|---|---|---|
| Ads | None on Apple Originals | Standard with ads plan | Limited; Ultra removes most |
| Free trial | 7 days | Not listed | 30 days of Prime |
| Live sports | F1, MLS, Friday Night Baseball | Live events (NFL games, WWE Raw) | Yes, with ads |
| Sharing | Family Sharing, 6 people | Extra members (Standard/Premium) | Amazon Family |
- Ads
- None on Apple Originals
- Free trial
- 7 days
- Live sports
- F1, MLS, Friday Night Baseball
- Sharing
- Family Sharing, 6 people
- Ads
- Standard with ads plan
- Free trial
- Not listed
- Live sports
- Live events (NFL games, WWE Raw)
- Sharing
- Extra members (Standard/Premium)
- Ads
- Limited; Ultra removes most
- Free trial
- 30 days of Prime
- Live sports
- Yes, with ads
- Sharing
- Amazon Family
If you want originals and F1 — Apple TV
No ads, one plan, Family Sharing.
If you want a large originals slate — Netflix
Three plans, downloads on every plan.
If you’re on Amazon Prime — Prime Video
Already included.
Final verdict
Apple TV is simple: one plan, no ads on its originals, Family Sharing for six and, in the US, F1, MLS and Friday Night Baseball included. It’s a strong second service and an easy one to rotate in for a season.
Choose it if
You watch Apple Originals, F1 or MLS, or want one subscription for the family.
Think twice if
You want a broad library of other studios’ films.
Skip it if
You only watch what’s on your main service.
Netflix and Prime Video have larger catalogs; Apple TV’s edge is no ads and Family Sharing on a single plan.
Apple TV prices
The monthly Apple TV plan as apple.com lists it.
BundlesApple TV is one monthly plan after a 7-day free trial. It’s also included in Apple One, in the Apple Music Student Plan, and in a bundle with Peacock. A new Apple device includes 3 months free.
Apple TV deals and discounts
We have no confirmed deals or promo codes for Apple TV right now. When the provider publishes one and we have checked it, the dates and terms will appear here — we never list made-up promo codes.
Apple TV free trial
How to pay less for Apple TV
There is no cheaper option we can confirm right now: among the confirmed Apple TV plans there is no cheaper annual version of the same plan and no family or student plan.
Compare the price with alternatives: Disney+ price · HBO Max price · Netflix price
We only show the provider’s official options — no shared accounts and no region switching.
FAQ
How we work
This page is a comparison, and for every claim we say where it comes from.
The provider’s sources
The facts come from apple.com/apple-tv-plus and Apple Support.
We don’t write prices into the text
Prices are in the price block, in the price list’s currency, with a source and a date.
Product facts are shared, market facts aren’t
How many screens a plan allows, how many devices an account works on, how many servers a network has — that doesn’t depend on the country, and on our pages those numbers are the same in every language; a separate tool watches over that. Price, promotions, availability and app language belong to the market, and we never carry them over from another country.
The provider’s list is the same for everyone
If a service publishes a list of countries or languages, we can say whether the US is on it — that list looks the same for everyone. Checkout, however, can look different for every account, so for amounts a provider shows only at checkout we write: check before you pay.
A shorter section doesn’t mean something is missing from the product
If a section here is shorter than for another service, it’s because the provider publishes less about it. We don’t fill the gap with generic wording just to make the page look more complete.
Three different answers
We distinguish between “none”, “the provider doesn’t say” and “we didn’t find it”. They’re three different situations — mixing them up would turn our own limitation into a flaw in the product.
A price without a source isn’t shown
If an amount has no source and date, we don’t show it. An empty spot is more honest than a number that only looks right — and prices change more often than articles get updated.
Data from the US market
This page isn’t a translation of another language version. Numbers from other countries don’t end up here: markets differ, and that’s exactly why this page exists.
Affiliate links are labeled at the link
If a link is an affiliate link, we say so right next to it. The commission doesn’t affect what we write — and you know about it before you click.
We fix errors openly
If we got something wrong, we fix it and note what changed. A silent correction would mean you never find out you once relied on wrong information.
If anything on this page has gone out of date, write to us — we’ll fix it and note the date.
The order in the comparison is decided by the type of service; commission size doesn’t affect it.
Some links to providers are affiliate links: if you subscribe through them, we may earn a commission. It affects neither the price nor the placement in the comparison. Affiliate links are always labeled next to the link itself.
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Read next
Other pages that cover Apple TV.
Comparisons with competitors
Who wins, and when the cheaper one is worth choosing.