Streaming in the US
Prime Video price, plans and Prime Video Ultra
In the US you get Prime Video with an Amazon Prime membership (monthly or yearly) or on its own as a Prime Video membership. Movies and shows include limited ads; Prime Video Ultra removes most ads and adds 4K UHD, Dolby Atmos, more streams and more downloads. Prime starts with a 30-day free trial for new members.
- Included with Prime. Monthly, yearly and Student Prime memberships include Prime Video.
- Or Prime Video only. A separate Prime Video membership if you don’t want the rest of Prime.
- 30-day Prime trial. New members can try Prime free for 30 days with a debit or credit card — not with a gift card alone.
- Up to 6 profiles. Separate recommendations and Watchlist for each, including Kids profiles.
- Rent and buy. Titles not included with Prime can be rented or bought in the Prime Video Store.
Most important before you pay
Tomas StankevičiusUpdated 2026-10-14Facts from Amazon and Prime Video help pages, with dates
At a glance
- Ways to get it
- Amazon Prime or Prime Video only
- Ads
- Limited ads; Ultra removes most
- Streams
- 4 titles at once (Ultra: 5)
- Downloads
- Up to 50 (Ultra: 100)
- 4K UHD
- With Ultra
- Free trial
- 30 days of Prime for new members
Plans and prices change — check the provider’s own page before you pay.
Prices with dates
Every price has a source and the date it was checked.
From Amazon and Prime Video help pages
Membership options, Ultra, streams, downloads and refunds as Amazon publishes them for the US.
Affiliate links are labeled
If a link is an affiliate link, we say so right next to it.
Short summary
If you already pay for Amazon Prime, Prime Video is effectively free — the question is only whether Ultra is worth adding to remove ads and get 4K. On its own, a Prime Video membership is a reasonable mid-priced service, but Prime itself bundles delivery, music and more for not much extra.
Included with Prime
No extra payment if you’re already a Prime member.
Ads by default
No ads and 4K need Prime Video Ultra.
- We recommend first:
- Amazon Prime members — start with what you already pay for.
- With caveats:
- Anyone who wants ad-free 4K without paying for an extra subscription.
Who Prime Video is for, and who it isn’t
How you buy it matters as much as what’s on it.
A good choice
For Prime members
Prime Video is included with monthly, yearly and Student memberships.
For households
Up to 6 profiles and 4 titles streaming at once.
If you rent new releases
The Prime Video Store rents and sells titles not included with Prime.
A weaker choice
If you hate ads
You’ll need Prime Video Ultra, and live TV and sports still have ads.
If you expect everything to be included
Some titles require rental or purchase.
If you share with another household
Amazon Family requires living at the same address.
Ways to get Prime Video
Prices are in the block above.
| Option | What it means in practice |
|---|---|
| Amazon Prime (monthly or yearly) | What it means in practicePrime Video with limited ads, plus Prime delivery and other Prime benefits. Discounts for young adults, students and Prime Access. |
| Prime Video membership | What it means in practicePrime Video without the rest of Prime, billed monthly. |
| Prime Video Ultra | What it means in practiceAn add-on: no ads on Prime movies and shows, 4K UHD and Dolby Atmos, 5 streams at once, 100 downloads. Monthly, or yearly if you pay for Prime yearly. |
| Channels | What it means in practicePaid add-on subscriptions such as Paramount+, billed separately inside Prime Video. |
Already a Prime member → you have it; want no ads and 4K → add Ultra; don’t want Prime → Prime Video membership.
Our score and what it’s made of
This is our own assessment based on checked facts. It isn’t an average of user reviews or the provider’s claim. Below — every criterion with its weight and source.
4,3
out of 5 · 12 of 12 criteria checked
The score is calculated from the criteria you see below: each criterion shows its weight, what exactly we found and where. Where we have the provider’s page, there’s a link with a check date; where the number comes from our catalog, we say so. “Not checked” means we don’t have the data and the criterion isn’t counted. “Provider doesn’t say” means we went through the provider’s pages but the information isn’t there; that criterion isn’t counted either. If you disagree with the weights — in the methodology you’ll see all the parts and can weigh them your own way. We don’t put app store ratings into structured data: they were collected on other websites, so they stay as visible text.
Plan assessed: “Prime Video”
| Criterion | What we found | Score | Source |
|---|---|---|---|
| Content you can’t get for free(18 %) | content only with a subscription | 5,0 | our catalog |
| Fit for US viewers(15 %) | US channels, network libraries and local originals | 5,0 | source |
| Advertised price is the final price(10 %) | sales tax is added at checkout | 3,0 | our catalog |
| Price compared with others(10 %) | 8,99 USD/mo | 5,0 | our catalog |
| Free way to try it(10 %) | 7 days | 5,0 | our catalog |
| Maximum resolution(7 %) | 4K UHD (HDR not for all content) | 4,0 | source |
| Simultaneous streams(5 %) | 3 screens at the same time | 4,0 | source |
| What else is included(9 %) | the catalog only | 2,0 | source |
| Offline viewing(7 %) | phone or tablet only | 4,0 | our catalog |
| Profiles(4 %) | up to 6 | 4,0 | source |
| App rating(3 %) | 4,8 out of 5 | 4,8 | our catalog |
| Spatial audio and HDR(2 %) | yes | 5,0 | source |
Availability in the US
The final price in the US is clear
You pay in dollars, and the price is the one the provider lists — sales tax, where your state charges it, is added at checkout.
- price in dollars
- tax terms are known
- shared international price list — the price depends on your account’s country
What you get for the money
What’s included in the plan, what’s available in the US, and how the paid version differs from the free one.
What’s included and what costs extra
Prime Video mixes several kinds of access in one app. Check a title’s label before you press play.
Included with Prime
No extra charge while your membership is active.
Add-on subscription
A separate recurring charge for a partner channel; some include Watch Live for programming as it airs on TV.
Rent
A one-time charge with a limited viewing window.
Buy
Stays in My Stuff → Purchases & Rentals, subject to licensing.
Free with ads
Labeled “with ads”; Ultra doesn’t remove these ads.
Content
What you actually get to watch: catalog, languages, sports and events.
What’s on Prime Video
Included-with-Prime titles, Amazon Originals and live sports — plus a store for rentals and purchases.
Included with Prime
A selection of movies and shows at no extra cost.
Prime Video Store
Rent or buy titles, including new movies soon after theatrical release.
Channels
Add-on subscriptions for an additional fee; some offer Watch Live.
Ads on Prime Video
Prime Video movies and shows include limited ads by default. Prime Video Ultra removes them from titles included with Prime, on every profile on your account.
How to check: A title’s detail page shows “with ads” for free ad-supported content; your Prime Video settings show whether Ultra is active.
What the subscription doesn’t remove
- Live TV and sports events keep their ads even with Ultra.
- Free ad-supported titles — labeled “with ads” or “watch with ads” — still show ads.
- Some add-on subscriptions can include ads.
- Promotional trailers before some titles can be skipped but not removed.
Prime or Prime Video membership
Limited ads in movies and shows.
With Prime Video Ultra
No ads in on-demand titles included with Prime.
Live TV and sports
Ads remain on every plan.
What costs extra
The Prime Video Store rents and sells movies and shows that aren’t part of your membership, including new releases soon after they leave theaters. Add-on channels are separate subscriptions from their providers.
- Rent or buy:
- Available in the US Prime Video Store
- Billing:
- Charged to the payment method set for digital purchases
- Bought titles:
- Kept in My Stuff → Purchases & Rentals
- Channels:
- Separate subscriptions; providers decide which titles are included
If your Prime Video subscription is paid through Apple, rentals and purchases in the iPhone, iPad or Apple TV app are charged to your App Store payment method instead of your Amazon account.
How Prime Video rates on the US App Store
Amazon Prime Video has 4.8 out of 5 stars from about 3.07 million ratings on the US App Store. Apple’s public feed didn’t return individual recent reviews for it, so we don’t summarize them.
What the number covers
The rating is for the iPhone and iPad app, across all its history and updates.
High ratings don’t change the main trade-off: limited ads unless you add Prime Video Ultra.
Quality and devices
What picture and sound depend on, and where it works.
Video and audio quality
Without Ultra
Prime Video streams in Dolby Vision where available, on up to four different titles at once.
With Ultra
4K UHD and Dolby Atmos on Prime movies and shows, up to five different titles at once.
Your setup
4K, Dolby Vision and Atmos depend on your internet bandwidth and device; not every title comes in every resolution.
Downloads
Where you can watch
| Group | Examples | Caveat |
|---|---|---|
| Apps | ExamplesFire TV, smart TVs, game consoles, set-top boxes, iOS, Android | CaveatCasting with Chromecast and AirPlay is supported. |
| Downloads | ExamplesFire tablets and the Prime Video app for iOS, Android, macOS, Windows 10 and 11 | CaveatDownloaded titles can’t be played over Chromecast or AirPlay. |
App ratings in the stores
These are ratings from store users. They rate how the app works; they say nothing about whether the subscription price is fair.
Ratings change constantly and often drop after price increases or removed features. We show the value from the check date together with the number of reviews, because 4.8 from two hundred and 4.5 from two million ratings aren’t the same thing.
Account and household
Profiles, downloads, sharing and how to cancel.
Profiles, streams and Amazon Family
- Up to six profiles on one Amazon account, including Kids profiles.
- Up to 4 different titles at once (5 with Ultra); the same title on two devices at a time.
- Amazon Family shares Prime Video (with ads) with one other adult and up to four child profiles at the same address.
Ultra isn’t shared through Amazon Family
Downloads and travel
| Condition | How it works |
|---|---|
| Downloads | How it worksUp to 50 titles (Ultra: 100) |
| Where it works | How it worksOver 200 countries and territories |
| Casting downloads | How it worksNot over Chromecast or AirPlay |
Canceling and refunds
Cancel Amazon Prime under Manage Prime Membership; a Prime Video-only membership under Account & Settings → End Subscription. If you signed up through Google Play or another company, cancel with them.
Monthly or yearly Prime
Paid members who haven’t used their benefits can get a full refund for the current period, according to Amazon.
Channels
Channel subscriptions like Paramount+ continue after Prime ends — cancel them separately.
Trials turn into paid plans
What we don’t claim
Common claims about Prime Video, next to what Amazon says.
Prime Video has no ads.
Movies and shows include limited ads; Prime Video Ultra removes most of them.
Ultra removes every ad.
Live TV, events like sports, some ad-supported content and add-on channels may still have ads.
Canceling Prime cancels your channels.
Channel subscriptions like Paramount+ continue after Prime ends.
If there’s no price on the page, the service isn’t available in the US.
Not necessarily. More often it means the provider doesn’t publish a fixed price or shows it only at checkout. Availability and a published price are two different things.
An annual plan always works out cheaper.
Cheaper than the monthly plan only if you use the whole period. You pay for the whole year up front, and when you cancel you usually don’t get the unused part back — so it’s a saving for people who already know they’ll stay all year.
Deleting the app cancels the subscription.
No. Deleting the app doesn’t stop the payments — only canceling in the account where you bought the subscription does. The app disappears, the bill stays.
Every plan looks the same in every country.
No. The list of plans, the features in the same plan and the available languages can differ. That’s why we don’t carry data from another country over to the US page.
The price on the pricing page is exactly what you’ll be charged.
Not always. US providers list prices before sales tax, and whether tax is added at checkout — and how much — depends on your state. On one VPN order page we saw a 6.25% sales tax added on top of the listed monthly price.
This list isn’t an accusation against the service. If you find something on our page that doesn’t match the official source, write to us.
When Prime Video is a good choice
Already on Prime
It’s included.
Compromise: Ads unless you add Ultra.
Watching in 4K
Prime Video Ultra.
Compromise: An extra subscription.
Households
6 profiles, 4 titles at once.
Compromise: The same title on two devices only.
Pros and cons
Pros
Included with Prime
No extra cost for members.
30-day trial
For new Prime members.
Refund for unused Prime
Full refund of the current period if you haven’t used benefits.
Cons
Ads by default
Ultra costs extra.
Not everything is included
Some titles are rent-or-buy.
Channels bill separately
And keep billing after Prime ends.
Prime Video compared with Netflix and Apple TV
Based on each service’s own US help pages.
| Criterion | Prime Video | Netflix | Apple TV |
|---|---|---|---|
| How you get it | With Prime or alone | Standalone | Standalone or Apple One |
| Ads | Limited; Ultra removes most | Standard with ads plan | Apple Originals ad-free |
| Free trial | 30 days of Prime | Not listed | 7 days for new subscribers |
| Downloads | Up to 50 (Ultra: 100) | Every plan | Apple Originals on Apple devices |
- How you get it
- With Prime or alone
- Ads
- Limited; Ultra removes most
- Free trial
- 30 days of Prime
- Downloads
- Up to 50 (Ultra: 100)
- How you get it
- Standalone
- Ads
- Standard with ads plan
- Free trial
- Not listed
- Downloads
- Every plan
- How you get it
- Standalone or Apple One
- Ads
- Apple Originals ad-free
- Free trial
- 7 days for new subscribers
- Downloads
- Apple Originals on Apple devices
If you’re already on Prime — Prime Video
It’s included.
If you want the biggest originals slate — Netflix
Three plans, monthly billing.
If you’re in the Apple ecosystem — Apple TV
Family Sharing and Apple One.
Final verdict
For Amazon Prime members, Prime Video is the easiest streaming decision: it’s already paid for. The real choice is whether ads bother you enough to add Prime Video Ultra, which also brings 4K, more streams and more downloads.
Choose it if
You already pay for Amazon Prime.
Think twice if
You want ad-free 4K — that’s Ultra, at extra cost.
Skip it if
You don’t use Prime and prefer a service with an ad-free base plan.
Netflix and HBO Max sell ad-free plans directly; Apple TV’s originals are commercial-free and shareable with up to six people.
Prime Video prices
The standalone Prime Video membership as Amazon lists it, before sales tax.
Ways to get itPrime Video comes either with Amazon Prime (monthly or yearly, with discounts for young adults, students and qualifying government assistance recipients) or as a Prime Video membership on its own. Prime Video Ultra is an extra subscription; yearly Ultra is only offered if you pay for Prime yearly. Sales tax may apply in some states.
Amazon Prime Video deals and discounts
We have no confirmed deals or promo codes for Amazon Prime Video right now. When the provider publishes one and we have checked it, the dates and terms will appear here — we never list made-up promo codes.
Amazon Prime Video free trial
How to pay less for Amazon Prime Video
There is no cheaper option we can confirm right now: among the confirmed Amazon Prime Video plans there is no cheaper annual version of the same plan and no family or student plan.
Compare the price with alternatives: Disney+ price · HBO Max price · Netflix price
We only show the provider’s official options — no shared accounts and no region switching.
Customer support
The help center is available in English.
You can only reach the provider after signing in — no contact details are shown without signing in.
Source: www.primevideo.com/help
FAQ
How we work
This page is a comparison, and for every claim we say where it comes from.
The provider’s sources
The facts come from Amazon’s help pages (amazon.com) and the Prime Video Help Center (primevideo.com).
We don’t write prices into the text
Prices are in the price block, in the price list’s currency, with a source and a date.
Product facts are shared, market facts aren’t
How many screens a plan allows, how many devices an account works on, how many servers a network has — that doesn’t depend on the country, and on our pages those numbers are the same in every language; a separate tool watches over that. Price, promotions, availability and app language belong to the market, and we never carry them over from another country.
The provider’s list is the same for everyone
If a service publishes a list of countries or languages, we can say whether the US is on it — that list looks the same for everyone. Checkout, however, can look different for every account, so for amounts a provider shows only at checkout we write: check before you pay.
A shorter section doesn’t mean something is missing from the product
If a section here is shorter than for another service, it’s because the provider publishes less about it. We don’t fill the gap with generic wording just to make the page look more complete.
Three different answers
We distinguish between “none”, “the provider doesn’t say” and “we didn’t find it”. They’re three different situations — mixing them up would turn our own limitation into a flaw in the product.
A price without a source isn’t shown
If an amount has no source and date, we don’t show it. An empty spot is more honest than a number that only looks right — and prices change more often than articles get updated.
Data from the US market
This page isn’t a translation of another language version. Numbers from other countries don’t end up here: markets differ, and that’s exactly why this page exists.
Affiliate links are labeled at the link
If a link is an affiliate link, we say so right next to it. The commission doesn’t affect what we write — and you know about it before you click.
We fix errors openly
If we got something wrong, we fix it and note what changed. A silent correction would mean you never find out you once relied on wrong information.
If anything on this page has gone out of date, write to us — we’ll fix it and note the date.
The order in the comparison is decided by the type of service; commission size doesn’t affect it.
Some links to providers are affiliate links: if you subscribe through them, we may earn a commission. It affects neither the price nor the placement in the comparison. Affiliate links are always labeled next to the link itself.
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Read next
Other pages that cover Amazon Prime Video.
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